Pinterest.com is a great place to find interior decorating ideas for your home. Sadly, many men still aren’t comfortable being seen browsing a website that’s popular with women. So we created a way for men to use Pinterest without the risk of getting caught in the act – a browser plug-in that camouflages the website with a manly disguise. Thanks to FirstBank Mortgages, men can now Pin to their heart's content under the cover of man stuff. 
The Webby Awards, The MASHIES, OMMA Awards (Gold, Pinterest Campaign)
Press: Adweek, Creativity
Concept, Writer